Hazy wheaty purple raspberry puree fusion weirdness
A Review of Purple Haze by Abita Brewing Co.
Posted on 5/7/2011 by Chops
So I found myself in a random bar in Myrtle Beach, SC with not a whole lot of craft brew selections. Purple Haze was the best they had and I honestly have never been a big fan of Abita. I find that most of their selection falls into the ''meh'' category of beers. They rarely impress, but it's certainly better than the domestic trash beer. It's fine if it's literally the only option, i.e. exactly the predicament I'm in. So here we go.

Abita describes this beer as an ''American style wheat beer with raspberry puree added after filtration.'' The first red flag is obviously the raspberry puree. That's just, well, weird. As we've seen time and time again, when you advertise fruit on the beer, that's usually a bad sign. Most of the time it means that they have created a beer that's almost decent, but needs something added to make it palatable. They aren't even hiding it in this case. It's not even part of the fermentation process. They just mix it right into the product. Again, weird.

When you see Purple Haze in the glass, it doesn't look much like a wheat at all. There are no deep yellows or warm oranges, just the typical gold of a lager. My helpful pic in this case isn't too helpful because of the lighting, which ironically makes it look more like a wheat, heh. But trust me, it comes across more as a standard lager (check out the helpful link for a better idea of what I mean). There is very little aroma to this beer and I honestly can't pick out much of anything. Not exactly hopeful at this point.

The taste is very interesting, I'll give them that. To me, it tastes like a cross between orange juice and a bland lager. The hops are very faint and add no significant flavor punch. There is a small twinge of sweetness on the finish, which I assume is the raspberry puree, but I can't pick it out as such. Truth be told, I taste no raspberry whatsoever. But I assume that the puree is what's driving the funky mouthfeel. It drinks more like a soda than a beer. It's very airy with almost no body. Consequently, you're forced to drink it slowly like you would a high carbonated beverage. Again, weird.

Overall, Abita's Purple Haze is worth a try if nothing more than for the unique experience. I can't recommend it as a regular brew because it's just too odd. This is a beer for people who know nothing about beer, but want something different. In other words, ''no whiskey sour today, give me a Purple Haze.''

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Purple Haze by Abita Brewing Co.
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